Mobile Madness
That’s the annual NCAA College Basketball Championships on your mobile. Popularly known as March Madness, the two tournaments (one for men’s teams the other for the women) each pit the top 65 US college teams in a 3 week long single elimination tournament. March Madness is easily the most popular college sports event in the country. I think its appeal is due to the large number of teams, increasing the likelihood of your alma mater participating, and for gamblers the lure of so many chances to win or loose in a short period of time. It also helps that each successive round cuts the pool in half with the later rounds having the memorable alliterative names like “Sweet 16″, “Elite 8″ and “Final 4″.
Anyhow, it truly is March madness to the players, coaches and fans. Many of the games happen during working hours posing a problem for fans whose employers block sports sites at work or for other reasons can’t send hours a day clued to the TV. The mobile web offers an alternative way to follow the March Madness action where ever you are.
Yahoo has a launched a dedicated March Madness site at yahoo.netbiscuits.com/ncaa (image above) Based on that domain name it looks like Yahoo has outsourced the site design to Netbiscuits.com. The look and feel of the site though is very similar to Yahoo’s new Widget enabled mobile portal beta (review), it has a little of that iPhone thing with gradient blue section dividers and an Apple-esque looking refresh button. Besides live play by play game coverage and the latest scores, Yahoo’s NCAA site has multiple feature articles about almost every team in the tournament, loads of photos and the game schedules for the next few days. Nice site.
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